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MBA英語

MBA英語是中國日報網英語點津與沃頓知識在線合作推出的雙語閱讀欄目。沃頓知識在線是一份電子雙周雜志，提供對于最新商業新聞的洞察、信息以及來自不同資源的研究成果。內容包括最新商業趨勢分析、業界領袖訪談、沃頓教授采訪、商業理論研究、書評以及有關重要會議、研討會的最新動態。

富士康-夏普聯盟：哪個公司更受益？

2012-06-28 16:10
中文英文
與中國公司早些時候購并日本電子產品公司不同的是，富士康更感興趣的是夏普公司的技術和資產。
Unlike earlier Chinese acquisitions of Japanese electronics companies, Foxconn is interested more in Sharp's technology and assets.

日漸式微的工會對工人和企業意味著什么？

2012-06-06 09:00
中文英文
最近幾十年來，隨著會員隊伍的萎縮，工會的影響力一直在急劇衰退。
The last several decades have seen a steep decline in corporate union power as membership ranks have dwindled.

如何在嚴格管控的行業中尋求持續成長的機會？

2012-05-25 16:35
中文英文
2005年，北京市的“禁改限”帶動全國各地方政府對煙花爆竹“禁改限”，使得國內的煙花爆竹市場重煥生機。
The ban was lifted starting in Beijing in 2005 under a phased-in approach, until fireworks eventually were permitted across the country,

中國高管薪酬和數字背后的真相

2012-05-18 17:35
中文英文
私營企業迅速成長的最近十年，中國高管的薪酬模式與美國和歐洲高管的薪酬模式越來越趨近了。
In the past decade as private-sector enterprises have mushroomed, the model of executive compensation in China has increasingly mirrored ones in the United States and Europe.

外部招聘人員和內部員工相比薪水高而績效低？

2012-04-19 16:35
中文英文
相對于內部提拔的員工而言，相同崗位上的外部招聘人員在享受較高的薪金待遇的情況下，頭兩年的表現卻普遍較差，且更容易辭職跳槽。
"External hires" get significantly lower performance evaluations for their first two years on the job than do internal workers who are promoted into similar jobs. They also have higher exit rates, and they are paid "substantially more."

星巴克在中國走上“特濃咖啡”之路

2012-04-19 16:35
隨著習慣于喝茶的人開始選擇咖啡，其銷量會顯著增長。

恒安集團許連捷專訪

2012-04-06 16:14
中文英文
恒安集團的崛起可以部分歸功于當時中國衛生巾市場的空白，但是同時也歸功于許連捷的遠見和魄力。
HA Group's rise can be attributed partly to the feminine care market it now dominates, a market largely unexplored when the company began. But it can also be attributed to Xu's vision, leadership and management style.

想提升客戶服務水平？好好對待自己的員工吧

2012-03-30 15:47
中文英文
這些提供優質客戶服務的公司很清楚，為消費者提供良好的體驗，能提升他們的忠誠度，同時還能改善公司的收入和利潤水平。
Companies with exemplary customer service understand that delivering a superior experience for consumers drives loyalty and improves top and bottom line results.

身份在成功的并購后整合中的作用

2012-03-21 16:43
中文英文
整合“要想成功，合并后企業的員工必須對企業有歸屬感，認同企業的身份，愿意為企業作出貢獻。”
Integration "cannot succeed before employees of the merged entity feel a sense of belonging to a single enterprise with which they can identify and to which they are motivated to contribute."

為什么找工作就像“把紙飛機扔進銀河系”？

2012-03-21 16:43
中文英文
投出簡歷就像“把紙飛機扔進了銀河系……它們似乎飛進了巨大的黑洞。”
Sending out resumes is like "throwing paper airplanes into the galaxy.... they seem to go into a big, black hole."

當工作讓你感到厭煩：今天的職場讓員工鮮有選擇機會

2011-10-26 16:34
中文英文
數以百萬計的人在尋找工作，對于那些仍有工作及正在盡力保住工作的人而言，當今職場環境的健康度正在成為日益下降。
With millions of people looking for employment, the workplace these days is an increasingly unhealthy environment for those who still have, and are trying to keep, their jobs.

公平還是失衡？美國富人的稅率比窮人要低

2011-10-26 16:26
中文英文
美國的稅收體系是否公平？這類問題有點奧妙，因為公平性和不公平性通常存在于旁觀者的眼中。通常情況下，公平性歸根結底是自身利益的問題。
Is the tax system in the United States fair? That's kind of a trick question, as fairness and unfairness are usually in the eye of the beholder. Often, a case for fairness boils down to nothing more than self interest.

美利堅合眾“推特”國：為了“地球上最后最美好的希望”而創建的社交網絡

2011-10-09 17:00
中文英文
這個門戶網站將代表美國的過去和現在，面向美國公民和全世界，并且作為“數字樞紐”(digital crossroads)讓全球各地的網民提出反饋和交流。
The portal would present America, past and present, to its own citizens and the world and serve as a digital crossroads for feedback and exchanges with online friends across the globe.

惠普和蘋果的大動蕩：科技企業的下一步是什么

2011-09-20 15:48
中文英文
對科技產業界來說，這個月是個“地震月”。惠普公司開始退出硬件領域。而喬布斯的辭職也讓蘋果公司面臨著一個時代的終結。
It has been a time of seismic change for the tech sector. Hewlett-Packard may begin to transition away from hardware. Meanwhile, Apple is facing the end of an era, with Steve Jobs’resignation.

瞄準中國年輕一代的營銷策略：融入其中，彰顯個性

2011-09-01 15:56
中文英文
正如其它國家一樣，中國新一代的消費者尋求可以反映他們身份的品牌，這些品牌“可以快速地表達一些東西……或者彌補所缺少的東西。”
As in other countries, China's new generation of consumers seek out brands that they feel reflect who they are, and are "a quick way to express something … [or] compensate for things that aren't there."

中國、歐元和歐洲的多事之夏

2011-08-26 16:50
中文英文
不管中國是否在某種情況下成為陷入困境的歐洲經濟的“救世主”，當今的歐洲局勢正在改變布魯塞爾和中國之間的相互關系。
Regardless of whether China at some point becomes the "savior" of Europe's troubled economies, the situation in Europe today is changing the interplay between Brussels and Beijing.

專訪Facebook合作伙伴平臺總監伊桑?巴爾德

2011-08-15 17:24
中文英文
作為一個用戶，通過使用Facebook的平臺，你就能夠將你在Facebook上的個人信息和好友關系原封不動地帶到任意一個其他的網站上去。
The Facebook platform allows you, as a user, to take your Facebook profile and your Facebook friends with you to any other website.

我們沒有從這場金融危機中汲取的教訓是什么？

2011-08-10 13:58
中文英文
盡管我們在設法應對導致這場金融風暴的切近威脅，并力圖防范最具災難性的后果，但是，造成全球動蕩的長期驅動因素依然相當活躍。
We managed to respond to the immediate threats of the financial meltdown and to avoid the most devastating scenarios, but the longer-term drivers of global instability remain active.

默多克的傳媒帝國將何去何從？

2011-08-09 17:20
中文英文
80歲高齡的默多克發現自己深陷于一樁不斷蔓延的丑聞當中，使他擁有的市值400億美元的全球傳媒帝國岌岌可危。
Now, at age 80, Murdoch finds himself at the center of his own ever-widening scandal, one that threatens his hold on the $40 billion global media empire.

中國3G技術之賭局：誰能笑到最后？

2011-08-05 15:46
中文英文
無論是采用本土電信標準還是升級到全新的、更高級的制式，電信服務提供商和政府面臨的問題都是一樣的：為用戶提供真正需要、真正想要的服務。
Ultimately, whether it's the adoption of a home-grown telecom standard or an upgrade to an entirely new, higher level of service, he says, the challenge for providers -- and governments -- remains the same: Providing services that customer actually need, and want.

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