Maker of one of the most famed liquors in China, Wuliangye Group has partnered with the organizing committee of the 17th China International Fair for Investment and Trade to promote its mid-range products.

Its latest product Wuliangtequ has been designated as the liquor for banquets at the CIFIT that runs from Sept 8 to 11 in Xiamen, Fujian province.

Peng Zhifu, vice general manager of Wuliangye Yibin Co, said his company sees the partnership as an opportunity for Wuliangtequ to make inroads into the banquet market.