Zhang Juanjuan, a girl of Miao ethnic group, decided to return home to take over her parents business related to batik products making after graduation. Batik is an intangible cultural heritage in her hometown. She registered her parents' batik workshop as a batik art company, and founded her own batik DIY studio.

To expand her own business, Zhang Juanjuan and her colleagues have designed practical, environment-friendly, and fashionable batik products. Meanwhile, she has been teaching batik-making skills to other villagers, helping them increase their incomes through batik products. She hopes batik of the Miao ethnic group could be known by more people through internet and inherited by more young people.